How to use Pinterest for your job search

Did you know that you can use social media for your job search? That’s right! Those apps are not just for connecting with friends and sharing memes. Pinterest is a social media platform where you can share pins of things you like. According to 64% of Pinterest users, the platform is a great place to find trustworthy products, ideas, or services. So, why not use it for your job search?

Pin your resume

You can create board to display your resume and other things that can promote you in the job market. Pinterest is an ideal platform to share pictures of your work, work samples, photos of you working on projects, pictures of customers enjoying your services, the list goes on. Pin your resume to a board and write a keyword-rich description to go with it. If you want to be discovered by more recruiters, you can upload an infographic resume. Since Pinterest is a visual platform, eye catching resumes tend to get more attention.

Create your portfolio

What better place to create an online portfolio than on an app that lets you share pictures? Treat your Pinterest as your personal website. The bonus: you don’t have to go through the hassle of building your own website. Create a Pinterest board that can serve as a digital portfolio. Upload your work to your board and ensure that your pictures are protected with a watermark/copyright.

Establish your personal brand

There are millions of pins on Pinterest. Why should a recruiter click on your pin among them all? Set yourself apart from the crowds by establishing your personal brand on Pinterest. Create and upload pins that reflect your job-related skills, core values, brand traits, and services. If you are using the same Pinterest account for personal use and your job search, you can separate the two using a simple trick. Simply hide all the boards that are not related to your work. This way, your hobbies and pet projects will stay private while your job search material will be public.

Create quality content

If you use Pinterest for your job search, you will definitely notice how a lot of attractive infographic pins pop up when you search for terms related to job searching, resume writing, etc. The key features of these pins are that they are attractive to look at and very informative. When you create content for your Pinterest boards, follow the same example. Ensure that your pins are of high quality and well-written.

Follow employers

If you have a list of target employers in mind, you can start following their company's Pinterest pages. These employers will share pins related to new job openings and company news that will be beneficial for your job search. You can also learn a lot about the business values and the culture of a company through their Pinterest pins. If you are prepping for an interview with an employer, this information is very useful. You can also follow the thought leaders of your industry through Pinterest.

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